NBC: The Internetwork. (See what I did there?)

By Brokaw writer and wacky next door neighbor Aaron McBride Do you hear that buzz? No, it’s not just the bees being extra mad and stingy because they’re about to die. It’s actually the sound of audiences fluttering in excitement over the new fall TV lineups. Yep, it’s that time of year when the networks […]

Rising above the political blah blah

By Brokaw Digital Media Strategist, Katie Riley It’s a common refrain these days: “I can’t even watch the latest Nickelback video online without being bombarded with political pre-roll, banners, rich media, and any other inch of my monitor that’s for sale.” (Okay, maybe that’s just us.) Truth is, to develop an effective digital campaign that […]

Chick-fil-Ain’t this interesting?

As Chick-fil-A works through its current PR nightmare involving everything from recalled Muppet toys, to an anti-gay company stance, to a fictitious Facebook user masquerading as a young girl named Abby Farle defending Chick-fil-A (see “her” posts below), we thought about a few lessons every company can take away from this. 1.) Save the waffles […]

Any big plans this weekend?

This is what is being uttered in every office around America while there is a lull in water cooler conversation. Ahhh, summertime – where we can get out, enjoy the wonderful weather, and see what your city has to offer – yes, we even do that in Cleveland.  So how do you reach the consumer […]